Parents, teachers, professionals – they have all told us to stand up straight and make eye contact. But, do you know why those two subtle changes are so important? Your body language can say so much more than your mouth ever will. And, when your words and movements align, making a sale can become a breeze. Here are four ways to utilize body language to complement the sales tactics you will learn with a professional sales certificate:
Read the Room
What is the setting of your sale? Is it a straight-to-the-point and professional conference room meeting? Or, are you casually meeting two executives for a meal? Understanding the atmosphere of the room is how you will determine how you will behave. Also, the language – verbal and non-verbal – that the potential client is using is indicative of how you behave. So, adjust your stance and your language to match each situation.
Lean In
Every single business needs to be treated as though they are the most important. Expressing interest while trying to make a sale may be what seals the deal. That means directing your body towards the one who will write the check is essential. So, lean your shoulders forward and always direct your body toward the person of interest without being invasive.
Facial Expressions
A smile, soft eye contact, raised eyebrows. They all can express intrigue, respect, and professionalism. Pairing key facial expressions with targeted verbal language can enhance or inhibit the tone of your voice. So, always be aware of what your face is saying.
Are You Looking to Get Your Professional Sales Certificate?
The art of the sale is a lifelong training process. Give yourself a head start with MakingLuck! Using Sandler Training, our program is uniquely qualified to assist you with learning and implementing effective sales tactics. So, learn more by signing up for a free course today!
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